In this 12 week course, our Brand Management will uniquely deliver both deep expertise and broad skills. On the one hand, our instructors leverage their Fortune 500 experience to give you an expert grasp of all four components of brand management (Brand Image, Brand Strategy, Brand Design, and Growing the Brand). On the other hand, all of our…
In this 12 week course, our Brand Management will uniquely deliver both deep expertise and broad skills. On the one hand, our instructors leverage their Fortune 500 experience to give you an expert grasp of all four components of brand management (Brand Image, Brand Strategy, Brand Design, and Growing the Brand). On the other hand, all of our professional development instructors are trained as Non Routine Leaders, equipping you with today’s most in-demand cognitive skills for the non routine: judgement, adaptiveness, creativity, communication, and strategic thinking. With deep brand management capabilities powered by Non Routine Leadership™, you can expect to excel and lead confidently as a brand manager. This course begins March 3 and meets every Tuesday from 6 pm - 8:30 pm through May 19. If you are unable to pay by credit card, please contact The Point at thepoint@otterbein.edu or 614-823-2940 to make arrangements to send a check.
